Due to the high competition online nowadays, it is essential to outperform others. If your business is on the internet, it is vital to maintain a website with lightning speed loading time and a highly optimized performance graph. Believe it or not, much of these depend on the choice you make in selecting the host provider company or the plans under their subscription. It can make or break your business.
Why is it important to have good page speed and performance?
Page speed can be defined as the measurement of how fast or slow the content of your page loads. It is the time taken to load all the texts, pictures, and other multimedia features to load and become usable on your page. A website’s performance is highly dependent on its page speed. Research suggests that 40% of people would not visit your site if it takes more than 3 seconds to load. The customer would switch to a website that would offer a better customer experience. Not only that, a page load speed determines your SEO rankings as well. Google’s algorithm also keeps track of the website’s downtime and loading speed to show relevant results.